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le coq wine & bistro
The debut of Le Coq Wine & Bistro – a sophisticated French-inspired wine bar in Beijing – called for a campaign that blended European charm with local buzz. Our strategic launch delivered 1,000+ interactions and 50,000+ impressions within the first 2 weeks, while securing press coverage for its grand opening.
What did we do?
Influencer Previews – Invited Beijing-based food KOLs for exclusive tastings
Press-Worthy Opening – Curated an opening night with live DJ, securing coverage in lifestyle blogs.
Geo-Targeted Social Ads – Focused on wine lovers and young professionals in Beijing’s CBD.
Our results:
1,000+ engagements – High-quality interactions from target audiences
50,000+ impressions – Strong visibility for a niche launch
Media features – Earned organic press placements amplifying reach
Full reservations – Opening week fully booked from campaign traction
At Savor Multimedia, we blend in the digital hype and real-world prestige and set the stage for Le Coq Wine & Bistro's success as a new hotspot for wine lovers.